Mahshid Mehdian is a Persian fashion designer and founder of the brand "Mahshid". The brand has been established in Iran since 2013.
She graduated with a degree in fashion design from the Berra Academy in Milan, Italy. Mahshid is known for her unique style, a combination of classic cut with clean lines and occasionally graphic designs on the garments.
The design for the "alphabet" collection began about four years ago and eventually released on October 12, 2013.
In the production and implementation of this collection, the collage technique of various fabrics such as velvet, woolen, and jean was used.
Farsi letters used in this collection do not compose any wording but just a beautiful addition to the design.