Sadaf Tahvildar, was born in 1976, she majored and graduated in costume and set design in London. Her first commercial collection was launched in 2005 under her brand name "sadaf". Her work has been featured in multiple national and international fashion events. Since 2015, she focused her attention on costume design for musicians, actors of stage and screen and various performers. In 2017, she began working on designs focused on the male form.